Emotiva Launches Professional Audio Line
Emotiva Pro Debuts With High Performance Studio Monitors Offers Engineers And Musicians
Impeccable Performance At Factory Direct Prices
FRANKLIN, TN, October 14, 2011 — Emotiva Audio Corporation, the company that redefined price vs. performance expectations for high end home audio is preparing to do the same for the discerning music professional. Emotiva Pro, a new division, is releasing a lineup of high performance professional audio components designed specifically for the studio and desktop studio market. Emotiva Pro operates under a simple manifesto: to bring superior equipment at unbeatable prices directly to professional studios and musicians, with a 30-day in-studio trial period.
“Today’s recording techniques and studio electronics have evolved to the point where they can be located almost anywhere,” says Dan Laufman, Emotiva’s President and CEO. “But until now, the highest quality studio gear has remained in an ivory tower, beyond the financial reach of many audio professionals. Emotiva Pro will deliver the performance and quality that engineers and musicians demand, while achieving new benchmarks in value for the dollar, thanks to our factory direct model.”
Emotiva Pro debuts with Airmotiv, a lineup of self-powered, high-resolution monitoring systems based on superior transducer and amplification technologies, and designed with recording studios and audio workstations of all sizes in mind. Each model utilizes Emotiva’s exclusive Airmotiv folded ribbon high-frequency transducer system, which provides crystal clear, extended frequency response throughout and even beyond the audible range. All the Airmotiv monitors are fully bi-amplified, with separate internal amplifiers for both the woofer and high-frequency transducer. This design not only eliminates the need for outboard amplification (and more gear), but allows greater output, lower distortion, and precise control of the acoustical system.
The Airmotiv lineup begins with the compact Airmotiv 4, with 50 watts RMS of internal bi-amplified power is designed for applications where accurate sound is required and space is at a premium. At only 9.4″ high, it’s perfect for home studio and near field monitoring applications. Unlike most small monitors, the Airmotiv 4’s 4.5″ low frequency drivers and dedicated LF amplification deliver copious amounts of clean bass down to 52 Hz without the need for a sub-woofer. Because of its small size and low cost, Airmotiv 4 can also serve as high performance computer audio monitor, or in a stunning self-powered mini-system for a small room, office, AV setup, or networked music client.
The Airmotiv 5 features a larger 5.25 inch woofer with 100 watts RMS of bi-amplified power, and will quickly become the “go-to” monitoring system for a wide variety of professional and prosumer applications. With dedicated amplifiers for high and low frequency drivers, the Airmotiv 5 can easily reproduce all the impact and power of the most complex tracks, while exposing subtle micro-details masked by less revealing monitors.
The flagship Airmotiv 6 is a powerhouse system that rivals the finest studio monitors. Precision-matched drivers and 210 watts of bi-amplified internal power are combined to deliver absolute realism for the most demanding audio creations. Bass impact, high-end extension, detail retrieval, control, and dynamics are astonishing, and bridges the performance gap between conventional studio monitors and high end audio speakers.
All Airmotiv models feature a folded ribbon high-frequency transducer for unmatched speed, clarity, and dispersion. The low frequency drivers feature Curv® ultra rigid and lightweight composite cone structure, which provides extremely naturaland well balanced sound quality, and vanishingly low distortion. Airmotiv monitors also feature extensive setup and audio tailoring options that allow the monitors adapt perfectly to virtually any room and location. Sporting both single ended RCA and balanced XLR connections, the Airmotiv models feature high frequency tilt control, and a low frequency shelving control.
Emotiva Pro follows Emotiva’s innovative strategy of factory-direct pricing, which offers superior gear at outstanding value and the best possible sound for the dollar. Emotiva Pro offers a no risk 30 day audition period which lets the client judge their performance in the best possible environment, their studio or home. Clients can return the equipment for a no-hassle refund if they don’t agree that Emotiva Pro offers the most amazing sound value they’ve ever heard. In addition, all Emotiva Pro products feature a fully transferable five-year warranty.
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