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Miramar, FL—November 21, 2011—An aggressive launch of 15 new products in 2011 may be too ambitious for some companies, but for SIM2 it signaled the beginning of a successful strategy that took the company to the #1 position in a Quixel Research® report that shows the SIM2 C3X LUMIS 3D SOLO at the head of the Top 5 Best Selling projectors valued at more than $10,000 in Q3 2011.
Quixel Research® is a market intelligence firm focused on the Home Theater and Home Entertainment Display market.
At CES 2012, SIM2 plans to continue to ride the wave of success by showcasing its projection prowess with more new introductions and profitable programs for dealers. Among the highlights will be the celebration of the world’s first active 3D LED single-lens projector, the MICO 150, which is now shipping.
“SIM2 is at the top of its game, and we are enjoying our success, which makes us one of the biggest stories in CE today,” says Alberto Fabiano, SIM2’s Executive V.P. “This has also benefited our dealers who are experiencing higher sales volume with our comprehensive selection of projectors to fit any integration project. Visit us in South Hall at Booth 20806 to learn what SIM2 has in store for the Luxury Custom Installation industry for 2012!”
The year 2012 will be an exciting one for SIM2 as they embark on a world tour that continues the company’s global commitment to dealers with investments in major trade and consumer shows beginning with CES 2012 in Las Vegas, followed by one of the European market’s most significant shows: Integrated Systems Europe—ISE in Amsterdam, January 31 through February 2, 2012.
About SIM2 USA Inc. and SIM2 Multimedia
Since their entrance into the US home theater market in 1999, SIM2 USA, under the guidance of its parent SIM2 Multimedia (established in 1995), has dedicated its resources to marketing and servicing products that meet the demands of the US market. SIM2 Multimedia is a worldwide leading manufacturer of home theater products and a leading provider of high-end performance large screen systems (for control rooms, information, communication, and simulation) and professional projection systems for E–cinema applications. Over the years, SIM2 has gained a reputation for meeting the industry’s demands for new, emerging technologies, offering high-quality and reliable products that meet the customer’s need in any application. Products are designed and manufactured in Italy. The marketing policies of the company are world-oriented, with a direct presence in Italy (headquarters), the USA, UK, China, Germany (sister companies), and in over 60 countries worldwide through partnerships with qualified distributors.