Projector screen solutions provider hires Elite Marketing, Advanced Territory Management and Clarity Marketing A/V Solutions.
Nantes, France – August 18, 2009 – Screen Research, a world-class provider of innovative projector screen solutions for the custom home theater and professional markets, welcomes the addition of Advanced Territory Management, Clarity Marketing A/V Solutions and Elite Marketing as its newest manufacturer representatives. The addition of these three firms will enable Screen Research to continue its forward momentum and grow its North American market.
Advanced Territory Management, of Alberta, will service Western Canada markets including Manitoba, Saskatchewan, Alberta and British Columbia. Clarity Marketing A/V Solutions, of Ontario, will be responsible for Eastern Canada markets including Ontario, Quebec, Prince Edward Island, Newfoundland and Labrador, New Brunswick and Nova Scotia. Both Canadian firms were selected because they possess previous experience with Screen Research and will provide all-encompassing dealer support for the company’s product lines.
Elite Marketing will be responsible for markets in Texas, Louisiana, Arkansas and Oklahoma. Selected based on its sustained success in the custom installation channel, Elite represents a number of prestigious product lines that mirror the performance and caliber of Screen Research’s product portfolio. Elite Marketing is noted for its extensive experience and strong support of the custom dealer network, which will enable Screen Research to further grow its brand.
“We are very excited to add these three elite firms to the Screen Research family,” said Mike Barber, Screen Research Director of Business Development. “Each company, in its own way, brings valuable assets, resources and knowledge to our North American business. We look forward to forging ahead with Advanced Territory Management, Clarity Marketing A/V Solutions and Elite Marketing as we continue to grow the Screen Research brand.”
The addition of the sales rep firms comes on the heels of Screen Research’s recent announcements of new staff and a new U.S. headquarters. Mike Barber and Jared Minnich have joined Screen Research as Director of Business Development and U.S. Technical Support Manager, respectively. Barber will spearhead Screen Research’s North American operations from the company’s newly relocated offices in Hiram, Ga., which will house sales, marketing and technical support to ensure that every screen specified by Screen Research dealers is fully supported from pre-sales through to installation.