MQA Partners With LG On First Global MQA Smartphone

London / Berlin, 31 August 2017 – LG Electronics (LG) unveils the V30, the latest in its V series of smartphones, which will be the first global MQA-enabled handset. The device will be made available worldwide over the coming month.

The LG V series is a premium flagship smartphone line designed to provide users with the highest multi-media capabilities and purest audio experience. MQA’s award-winning technology captures and reproduces the sound of the original studio master in a file that’s small enough to stream. The LG V30 handset features integrated MQA playback technology so that master quality sound recordings can be played back via the mobile device.

Mike Jbara, MQA’s CEO stated, “This is a great partnership with LG because MQA’s technology – delivering quality audio in a convenient file size – truly comes into its own on the mobile device. The V30 handset raises the bar in terms of offering an all-round premium user experience.”

About MQA

Using pioneering scientific research into how people hear, the MQA team has created a technology that captures the sound of the original studio performance. The master MQA file is fully authenticated and is small enough to stream, while also being backward compatible, so you can play MQA music on any device. MQA’s award-winning technology is licensed by labels, music services and hardware manufacturers worldwide and is certified by the RIAA. MQA is a UK-based private company.